He’s signed up for a second season moving his show from Huntington, West Virginia to Los Angeles, California. The first season won an Emmy for outstanding reality series. Huntington was the Nation’s unhealthiest city, so their was plenty for Jamie to do to try to convince the citizens to make healthy changes to their diets both in school cafeterias and at home.
Is Los Angeles very different?
There is a vibrant fine and casual restaurant scene, plus plenty of farmers’ markets, cooking schools and ethnic food – all missing from Huntington. And there are plenty of other local chefs who have been preaching healthy eating both in schools and in their restaurants.
But even in foodie cities, there are plenty of people who still eat unhealthy food. The challenge will be finding them and promoting change without promoting the show itself.
(Image of Jamie Oliver from JamieOliver.com)